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Bespoke AI Intelligence for Private Decision-Makers
SMA Crown Confidential:
Our News and Updates
Why Generation X Was Always the One
There is a generation that rarely shouts about what it has built. It does not post its victories on social media, does not seek validation through visibility, and does not confuse noise with substance. It simply gets on with it — with precision, with purpose, and with a quiet confidence that comes from having navigated more transitions than any generation before or since. That generation is Generation X. And at SMA Crown Confidential , we believe they are the definitive Hybr
4 min read
The Hybrid Executive: Where Legacy Meets Innovation
There is a particular kind of person who moves through the world differently. They might be found at a Christie's auction in the morning and closing a tech acquisition by afternoon. They wear a vintage Cartier watch — not as an affectation, but because quality endures. They understand that a well-set table and a well-structured deal share the same underlying principle: intention. At SMA Crown Confidential , we call them The Hybrid Executive. Neither One World Nor the Othe
3 min read
The Mascot of SMA Crown Confidential - Ears of Rye Diadem
At the heart of SMA Crown Confidential resides a symbol of profound significance - the Ears of Rye Diadem . This exquisite piece of Imperial Russian jewellery represents far more than precious metals and gemstones. It embodies the very essence of our core values and of what our Digital Confidantes offer to our distinguished clients: illumination, clarity, precision, and the revelation of what lies beneath complexity. SMA Crown Confidential creates bespoke AI Personal Assi
5 min read
AI ‘Imperfection’ Keeps Decision-Makers Tuned In
A little more than a year ago, when I got acquainted with AI, in particular started training Bespoke AI Assistants/Concierges for the luxury hospitality as a Co-Partner of the BCS (Be Customer Smart) , I came across a commonly spread notion of an AI ‘hallucinating’. ‘Hallucinating’ in the context of LLMs and AI Assistants means some errors in judgement presented as facts by the AI or mixing up some facts to produce a certain picture or opinion which can be misleading. Thi
2 min read
New Generation of Digital Confidantes
A year ago, right at the same time before Christmas I have put together AI predictions for 2025 and posted it on Be Customer Smart site and BCS LinkedIn group . One of the predictions for 2025 was more specialised and task focused AI Assistants/Agents. In March 2025, I was working as BCS Co-Partner on development of specialised AI Concierges for luxury hospitality, in particular luxury hotels. In short, this concerned each area of the hotel’s services having its own dedica
2 min read
Bespoke AI Confidantes — The VIL (Vision-Intuition-Logic) methodology
Sometimes, growth on a personal level can lead to forming a foundation for a business idea. Three years ago, I started a self-discovery journey related to my roots and ancestry. This not only led me to solving the mystery of my background and birth but also allowed me to uncover my three capabilities — vision, intuition, and logic, — which I always had but was not consciously aware of. I used all three in my family-related investigations, and later realised this VIL approach
2 min read
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